TheBrkthru: Setting the Foundation That Actually Matters [Launch]
A successful Launch Day @TheBrkthru, and the energy in the room confirmed what we already knew: people are done with the information loop.
They want CLARITY.
They want ALIGNMENT.
And most importantly, they want ACTION.
Not hype.
Not theory overload.
Not another strategy loop.
This first session set the standard for what TheBrkthru is about: real fundamentals, real conversations, and real action.
What We’re Covering at TheBrkthru
TheBrkthru isn’t about chasing shiny tactics. It’s about building something that lasts.
Each week, we’ll be diving into:
- Tactical real estate subjects you can actually apply
- Real-world case studies
- Raising capital, identified as the number one skill set of any entrepreneur
- Core real estate fundamentals that hold up in any market
- Breaking through personal development & mindset limitations holding you back
Because strategies change. Markets cycle.
But fundamentals (business & personal) are what keep you standing when things shift.
Why Mindset Isn’t Optional
A major focus of TheBrkthru will always be the mindset conversation—because success without sustainability isn’t success at all.
When one of those areas is off, it eventually shows up in your business. You can’t build long-term wealth while ignoring the foundation of your life.
The Real Enemy: Resistance
One of the most powerful conversations from Day 1 centered on RESISTANCE, a concept from The War of Art by Steven Pressfield.
Resistance isn’t external.
It’s internal.
It shows up as:
- Justifying inaction
- Telling yourself stories about why now isn’t the right time
- Avoiding hard truths about your finances, habits, or effort
We addressed this head-on, especially in light of what’s happening right now—hedge funds returning to local markets like Houston. Action is no longer optional. Sitting on the sidelines has a cost.
Clarity Is the Real Crisis
One of the biggest takeaways from Day 1:
- Clarity is the crisis.
- Most people don’t fail because they don’t know how.
- They fail because they don’t know what they actually want.
- Once you get clear on the destination, the “how” becomes much easier to navigate.
More Than Money
Another key theme: don’t become one-dimensional.
Chasing money alone is a fast track to burnout. True growth comes from aligning every area of your life so your business has fuel, not friction.
The Four Pillars of Success
- We closed Day 1 by anchoring everything to four non-negotiables:
- Mindset (optimized with Clarity)
- Skill-sets (that work in today’s atmosphere)
- Environment (Community, ex: theBrkthru)
- Accountability (get out of your comfort zone)
👉 Watch the full lesson here:
[WATCH THE FULL LESSON]
And one final reminder: don’t quit early.
Real change doesn’t happen in 21 days.
Habits take closer to 60 days and sometimes hundreds to truly hardwire.
What’s Next
Next week, we’ll shift into a powerful conversation inspired by Rich Dad Poor Dad—how to start thinking and operating like a Rich Dad or Rich Mom, based on real experience, not theory.
If you’re tired of consuming information without transformation…
If you’re ready to stop circling and start building…
You belong at The Breakthru.
Every week.
No fluff.
Just breakthroughs.
See you next week. 👊
Brant Phillips